Wireframe designers that create robust websites and apps
Laying the foundation for exceptional products
Benefits of a wireframe
What is a wireframe?
Think of a wireframe as the skeleton of your website or app. It represents the bare-bone structure of the key screens of your product. It doesn’t look very pretty, but that doesn’t matter; its purpose is to describe the features of your product rather than its form. Wireframes allow us to focus on content, information hierarchy, and user flows, before we start making things beautiful.
Why wireframing?
A wireframe design agency worth their weight in gold knows that starting a project with a solid blueprint is the best way to set you up for success. We give wireframing the respect it deserves. With your collaboration, our designers work hard to build a strong foundation for your product with an exceptional user experience at its core.
Principles of effective wireframes
Wireframes give structure to key pages
Nailing down the structure of your interface is what our wireframe designers do best! We know that a carefully-considered wireframe is the first step to creating a delightful user experience, so it’s important to give your wireframe the TLC it needs.
A wireframe is a structural blueprint of the most important screens of your site or app. It lays out the page structure of each screen using simple blocks, lines, and text. Not only does this make it easy for everyone involved to visualise the pages, but it also facilitates communication between our team and yours. By stripping away colour, imagery, fonts, or any other design element, wireframe designers are able to focus purely on functionality, navigation, and user experience.
When a wireframe is not done - or done, but not very well - you can end up spending unnecessary design and development hours trying to remedy an error that may have been quick to solve during the wireframing phase. So get your product started on the right foot, and work with our wireframe design agency for a website or app with a robust foundation!
Wireframe designers put your users first
Wireframes are a powerful UX design tool. Not only do they outline the structure of a page, but they also describe the user’s flow throughout the page. A user flow can be small (through a single page or feature), or large (throughout the website or app as a whole). Small or big, our wireframes take every user flow into account, leaving you with a product that users love to use!
Our wireframe designers prioritise user-friendliness above all else. By thinking like a user, we are able to get into the mind of your customers, and create intuitive user experiences that work for them. Our main goal is to make complex user interactions simple and enjoyable. We do this by ensuring that there are no roadblocks obstructing their flow throughout your website or app. Armed with a description of each user story, you are able to step into the shoes of your users and walk through your product, evaluating one feature at a time.
Check out this post to see how wireframes fit into the overall UX process: User Experience Design (UX) and User Interface Design (UI). What’s the difference?
Wireframes highlight the right text in the right place
It’s no secret that the text on your website or app is important. It also takes a great deal of effort and care to get it right! That’s why our wireframe designers keep your content top of mind when designing your wireframe. We make sure your text not only has the right hierarchy, but also make your pages fluid, and easy to read. We use wireframing to outline where copy should be placed on each page and how long each piece should be. This also gives us the opportunity to highlight key text and use it as a focal point throughout each page. Highlighting your copy through font size or other design methods, not only contributes to the overall design of your website, but makes it easier for users to scan your content with ease.
We also love working hand-in-hand with a copywriter to make sure that the structure of your pages and copy work well together. A copywriter well versed in the practices of SEO, will give your copy that extra boost of SEO-goodness. If you’re keen on tackling your website copy yourself, check out this post Website copy, no problem. Here are 5 things you need to know.
Wireframes make collaboration easy
When the first draft of your wireframe is complete, we present it to you for feedback. This is our favourite part of the process. There’s nothing quite like watching our client’s reactions when they see their ideas come to life on screen! It’s not always easy to visualise how certain features will work together, or where content will be placed, but with a wireframe, this is all laid out in black and white.
The next step is to open up a discussion between our team and yours. We want to make sure that everyone is on the same page, so we present the wireframes to you using a presentation tool that makes collaboration and discussion easy. The most effective wireframes have the input of key team members, so we ask everyone to provide fine-grained feedback on specific features or ideas.
By listening to your feedback and explaining our decisions, we are able to iron out any misunderstandings before the UI design and development phases start. So as to avoid any misspent design or development hours, we make sure that everyone is happy with the wireframes before we move on. Once approved, we treat the wireframes as the source of truth for the rest of your project. Whenever anybody is unsure of how a certain feature should work, or which content should go where, they can refer to the wireframe for clarity. Having such robust guidelines in place, you can’t go wrong!
Work with a wireframe design agency that knows their stuff!
With a solid foundation in place, the only way is up! Work with us to get your project off to a great start with a carefully-constructed wireframe that puts your user first.